Customer service
Understand buyers better with AM's Spotlight on The Customer report
AM's Spotlight on The Customer report explores what trends and habits dealers must understand to provide the right buying experience, how dealers can help private buyers overcome their barriers to EV purchase, and how tailored experiences and great value can keep used car buyers coming back.
AM's Spotlight on Customer Experience & Retention report is now published and free to read
AM's 2024 Spotlight on Customer Experience & Retention Report for UK car dealers has just been published free here. It examines topics including effective post-purchase communications with customers, car dealers' complaints handling and online review processes, educating ICE car owners about electric vehicles, and identifying revenue streams as the EV aftersales parc continues to grow.
A unified digital and EV ecosystem for car dealers
An AM Live session featuring Raj Lyons Chohan, chief executive of Affinity EV, and panellists Andrew Mouat, head of smart mobility at Scottish Power, Euan Cameron, marketing director for Peter Vardy, and Jacqui Barker, global OEM director for Keyloop, shared their insights on the challenges, opportunities and strategies for delivering an enhanced EV customer experience.
Should OEMs and dealers stick to what they do best and leave EV charging to the specialists?
With Stellantis and Mercedes-Benz starting EV charging firms, and Arnold Clark buying a charger installer, experts can't agree whether it's a good, profitable step for the automotive industry's establishment.
Free coffee, croissants and car health checks work for AM Awards winner Porsche Portsmouth
Passion for Porsche is helping Inchcape's Porsche Centre Portsmouth optimise the efficiency of its service workshops and identify opportunities for owners to keep their Porsche in great shape.
The Running A Modern Dealership report is here from AM
AM's latest industry special digital report, Running A Modern Dealership, has now been published. Industry experts, prominent suppliers and franchised dealers have shared their insights into the major aspects required in running a modern dealership, including used car retailing, EV sales, finance and insurance, omnichannel customer experience and aftersales efficiency.