FOW Car Supermarket is the winner of the Online Consumer Experience (Independent) category of the 2024 AM Awards, sponsored by Central Car Auctions.
Through expansive digital development, FOW Car Supermarket has increased website engagement and lead volume alongside a steady uptick in online sales and appointment booking.
It is the third consecutive year this trophy has gone to our winner, which states in its entry: “Embracing digital and powering online experiences is key to accessing untapped potential.”
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An award-winning journalist and editor, with two decades of experience covering the motor retail industry, and accredited by the Institute of Leadership and Management (ILM) plus the National Council for the Training of Journalist (NCTJ)
As editor of AM since 2016, Tim is responsible for its media content, planning and production across AM's multiple channels, including the website, digital reports, webinars, social media and the editorial content of AM's events, Automotive Management Live and the AM Awards. His focus is on interviewing senior leaders of franchised dealer groups and motor manufacturer national sales companies to examine latest developments in UK motor retail.
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