AM supplier interviews
In this section, each month an industry supplier shares its insights and market observations in a video interview with the Automotive Management team in order to help dealerships to shape their campaigns and strategies.
These are advertorial promotions.
In an AM Supplier Insight interview, John Hogan, the chief executive of RWA Automotive, and Liz Purcell, its head of customer success, spoke with Automotive Management's editor Tim Rose about the key trends and strategies that will shape the success of motor retailers in the coming years.
We recently spoke with Nathan Coe, chief executive at Auto Trader, about the business’s AI-powered future. Auto Trader’s launch of Co-Driver, a groundbreaking AI-driven suite of tools, signals a new chapter in the company’s mission to transform how cars are marketed and sold in the UK automotive industry.
Alex Wooltorton, head of remarketing operations and commercial optimisation at mfldirect, shared his insights with Automotive Management on the key trends and opportunities emerging in this dynamic market.
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