It’s nearly 450 days since dealerships were able to open their doors without the threat of Covid-19 causing ambiguity and confusion.
Vospers Abarth Exeter is the performance brand’s UK car retailers to trial a virtual reality (VR) home test drive package to coincide with the launch of the new limited edition Abarth 595 Scorpioneoro.
Newly-launched car buying platform YesAuto claims to have launched the UK’s first online, virtual reality auto show – the YesAuto Car Show.
Car buying platform, YesAuto, has launched its online shop and car information hub, to ‘support customers through every stage of the car buying journey’.
Seat is relying on its Live Showcase virtual tour service to continue demonstrating its vehicles to customers amid the Coronavirus lockdown.
Prospective DS Automobiles retailers in the UK are now able to join the French premium brand’s franchise for “as little as £150,000” following a change in its corporate identity (CI) demands.
Automotive technology company Zerolight is set to present a future of ‘mobile and immersive technologies’ in the car retail environment with live demonstrations at Automotive Management Live 2018.
Mazda Motor UK Is preparing to take car retail direct to customers with a "trial roll-out" of its MyWay test drive concept via its UK franchised dealer network.
Mazda is bringing a virtual reality test drive experience to five Intu shopping centres in the UK.
Hexagon Classics is welcoming digital visitors to its North London showroom using new 3D virtual reality technology.
Mercedes-Benz has opened its newest pop-up brand showcase in Selfridges at Birmingham's Bullring as part of its Live and Loud AMG anniversary celebrations.
Lookers is among a number of car dealer group’s trialling a 3D virtual showroom tour as part of efforts to engage with a wider audience online.
The all-new Mazda CX-5 will visit four shopping centres in the UK with a virtual reality (VR) test drive.
Research has found that 82% of EU consumers may prefer a virtual reality (VR) dealership experience over traditional sales practices.
Ford is working to develop a Virtual Reality platform which could see customers make use of headsets or visualise cars through state-of-the-art holograms at home or within its future retail spaces.
As we know, the retail landscape has been completely overhauled by the exponential growth of technology and the online market.
French VR specialist Dassault Systèmes is set to support the launch of the new DS 7 Crossback SUV with a VR offering for the PSA Group brand’s showrooms.
Honda is hoping to replicate the dealership experience through interactive online video ads.
The automotive industry has a challenge on its hands, with car sales set to fall next year in the wake of Brexit and falling consumer confidence.
Jaguar’s forthcoming I-Pace SUV will take on Tesla with claims of a 300-mile range and a four second dash to 62mph.
