Car dealers could retain more than 60% of customers for MOT and service work if they send timely reminders, according to Marketing Delivery survey.
Treating your customers in a way that will keep them coming back is a non-stop process
Dealers and manufacturers can avail of a growing toolkit to keep pace with changing technology and consumer behaviour
Land Rover came top of the premium car brands as Mini topped the volume sector in the results of JD Power’s latest Customer Service Index (CSI) Study.
Every digital marketer has a list of what car dealers should and should not do on social media. AM assembles the most common advice
Lexus has changed the way it deals with business customers and fleets by incentivising dealers to deliver ‘exceptional’ customer service as well as registrations.
Toyota’s trio of top UK retailers have received the Japanese manufacturer’s Ichiban awards for excellent performance in customer recommendations for sales and after sales service.
The motor retail industry needs to rethink customer service if it is to reach the levels consumers now appreciate from the world’s online giants, Capgemini's Cars Online study finds
Arnold Clark has gifted a recently bereaved family a brand new Ford Focus ST-line after its intended recipient passed away ahead of its collection from the Glasgow dealership.
Pentagon is celebrating after winning the Dealer Group of the Year accolade at the Motability Dealer Awards 2018 for “outstanding service” throughout 2017.
The team at Stratstone BMW appealed to a customer's love of football to score extra brownie points and lift his spirits after a car accident delayed the handover of his BMW 120.
Robin Luscombe wants low-pressure, long-term relationships with his customers and he’s happy to fill the gaps left by bigger dealer groups.
Any issue, from a finance complaint to a nationwide recall, can damage a dealership's standing if mismanaged, but handled well it can enhance your reputation
From sponsoring sports teams to raising money for charity, car dealers who ‘give back’ to their local areas say the rewards go far beyond the commercial
Car dealers do not yet offer the slick efficiency of Amazon and Apple.
Glyn Hopkin MD Fraser Cohen says centralised management and beating customer expectations allowed the dealer group to keep standards and profits high as it grew
BCA has appointed Stuart Gibbons to the new role of director of buyer services in a bid to drive forward the development of new services for customers and improve buyer experience.
Live chat can extend a car dealer’s ‘opening hours’, better qualify prospects and increase customer satisfaction, but it takes hard work
Sebastiano Fedrigo, FCA service, parts and customer care director, on how urgency drives the best results and why he is still amazed by Spotify.
Car brands are expected to put more focus on customer service from 2018 now that the UK’s new car market evidently passed its peak in 2016.
