subscription services
Stellantis targets €20bn turnover from in-car services and subscriptions
Stellantis plans to accelerate its turnover from software-enabled services and subscriptions to €4bn (£3.4bn) in 2026 and €20bn (£17bn) in 2030 as its transitions to a new role as a “sustainable mobility tech company”.
Manufacturer insight
7 Dec
ASA rejects SMTA’s Cazoo ‘new car’ subscription advert complaint
The Advertising Standards Authority (ASA) has rejected a complaint from the Scottish Motor Trade Association (SMTA) which contested Cazoo’s claims that the vehicles it offers for subscription were not “new cars”.
Digital Marketing
10 Nov