Volkswagen Financial Services (VWFS) has partnered with Wagonex to pilot a subscription service for the new Cupra Born performance electric vehicle (EV).

The Catalonian brand’s new EV hatchback, which is arriving in UK dealerships now with a starting price of £34,715, is being offered on a three-month subscription package which includes the cost of the vehicle, insurance, roadside assistance, 24/7 Driverline support as well as any maintenance.

But while the Born is currently being offered for £343.73 per month over the term of a 48-month, 6% APR PCP finance contract via the Cupra website (with a £6,943 deposit), subscriptions start from £699 per month for the mid-range V2 Born.

Login to continue reading

Or register with AM-online to keep up to date with the latest UK automotive retail industry news and insight.

Please enter your email
Looks good!
Please enter your Password
Looks good!
Click here to register
Forgotten password?

The latest AM industry special issue

Spotlight on the customer

In this issue:

What consumers really want - trends and habits dealers must understand to provide the right buying experience

Barriers to EV purchase - many private motorists need extra help before they take the plunge

Delighting used car buyers - it's essential for retailers to offer tailored experiences and great value

Aftersales customer care - valuable interactions are vital as dealerships face fishing in a diminishing pool

A customer-first future - Steve Young, ICDP MD, gives AM an exclusive insight.

Read now