Paul Bentley, former operations director at Lookers and now a non-executive advisor at customer loyalty experts MLP, explores the topic of giving customers a reason to stay in touch.
Brand loyalty will be crucial for legacy car brands to shield market share against new entrants and cheaper imports
Groupe Renault UK has issued a series of special awards to celebrate 115 years of franchised representation from South West car retailers City Motors, SJ Cook & Sons and AKS Yeovil.
Consultant and analyst Piers Trenear-Thomas expands on his points made in AM's recent CSI feature.
A workshop controller at Jennings Ford has been rewarded with holiday vouchers for clocking up 45 years’ service.
