More than one in ten dealers use over 11 digital systems every day according to a new survey from automotive data experts, Cap HPI.
Carsnip is aiming to continue its growth with the addition of a new Pay Per Click (PPC) marketing product and the appointment of new faces within its digital marketing team.
Nissan is hoping that customers will be on the run to showrooms to buy a new Micra following exposure to its Bonnie and Clyde-themed advertising campaign.
Finance intermediary Evolution Funding has launched two new company websites to give visitors a better understanding of the scope of its business.
The creators of a mobile-optimised app to connect retailers to aftersales customers is being offered as part of a free three-month trial.
Jardine Motors Group has launched the latest evolution of its website with a renewed focus on the connected consumer made possible by a partnership with GForces.
A change in online strategy for the 1,100 strong RAC Dealer Network is designed to place an emphasis on “cars not dealers”.
Cap HPI claims that only one in four dealers believe click to buy initiatives are a good for their business following research into the concept.
Motors.co.uk is celebrating a record number of visitors to its automotive partner network as it continues its growth in industry market share.
Network Q will continue to turn to GForces for its digital technology and marketing services following the extension of an agreement between the two businesses.
The 1,100-strong RAC Dealer Network is set to receive “strategic sales and marketing support” via a new online platform being launched next month.
More consumers are considering electric cars, with a 12 per cent increase in views in the second half of 2016, according to Motors.co.uk.
As one of the few areas of retail which simply can't be conducted entirely online, car dealerships are physical retail spaces which are just as relevant today as they were before the rise (and rise) of online shopping.
The car buying platform Hellocar has secured £1 million to further its bid to be the latest disruptor of the online retail sector.
Volkswagen UK has launched a ‘My Volkswagen’ app which gives owners and would-be customers the chance to configure cars, access their vehicles service records and track workshop bookings.
Carwow has launched a £1.2 million advertising campaign across television and radio with the catch-line ‘car buying with you in the driving seat’
A wave of new car price increases prompted by the weakness of the pound should place a new degree of emphasis on more effectively promoting motor finance, says iVendi.
Record numbers of car dealers are exploiting online sales according to online marketplace Buyacar.co.uk, which experienced a 41% uplift in business during 2016.
Ten years after Motors.co.uk first entered the UK market the online car trading platform has taken time to reflect on the changing nature of the automotive industry.
Dealers are missing crucial information in almost one third of their customer aftersales records, according to new research by Marketing Delivery.
