Vertu renews exclusive nationwide remarketing deal with BCA until 2029

Vertu Motors has renewed its exclusive nationwide remarketing partnership with BCA until 2029.

The deal represents approximately 25,000 vehicles annually for Vertu, which also trades under the brands Bristol Street Motors and Macklin Motors.

Vertu will also use BCA’s AutosOnShow product for all its imaging and video across new and used cars as part of the deal.

BCA will be working with the group’s nationwide network of 192 dealership locations and a wide range of 13 different manufacturer franchise partners.

The Vertu sales programme at BCA features cars, light commercial vehicles and motorcycles with all eligible vehicles offered with a BCA Assured report. 

Vehicles will be sold through BCA’s daily online sales programme through the remarketing specialist’s own network of sales 28 locations across the UK.

BCA said access to its network of locations will help reduce logistics mileage and ensure the shortest possible time between consignment and sale.

Robert Forrester, Vertu Motors chief executive, said: “BCA continues to enhance and improve its range of innovative remarketing programmes that maximise digital engagement and generate the best possible buying power for our stock. 

“This renewed partnership with BCA represents the most efficient volume vehicle remarketing model serving the UK used vehicle sector and will deliver an efficient, sustainable and profitable remarketing platform to support Vertu Motor Group’s continued growth.”

Craig Purvey, BCA chief commercial officer, added: “In partnership with Vertu we have put in place an extensive and innovative digital remarketing programme which meets their needs and will offer our buyers a source of desirable and saleable stock on a daily basis.”