An industry panel will discuss the implications of the new General Data Protection Regulations (GDPR)  at AM’s forthcoming conference.

The AM Data Protection Conference - The Impact of GDPR - takes place on February 22 at the Hilton Doubletree in Milton Keynes and aims to provide companies in the automotive retail industry with guidance for their own GDPR strategy as well as delving deeper into the legislation to deliver higher level insights.

Dealers, carmakers and suppliers can book their place online, but the remaining spaces are limited.

After expert speakers explore aspects of the legislation including marketing consent, legitimate interest, data protection, cyber security, data breaches and the role of the data protection officer, the conference concludes with AM’s discussion panel and a Q&A with delegates.

The panel consists of:

  • Ardi Kolah, Henley Business School, keynote speaker – a leading data protection practitioner in Europe and founder/editor-in-chief of the Journal of Data Protection and Privacy.
  • Neil Maude, general manager, Arena Group – heads the software division at Arena, which specialises in hard copy and electronic document management, provided through hardware, software and support services solutions.
  • Keith Jackman, head of marketing and CRM, Sandown Group – he combines operational experience gained as dealer principal of Mercedes-Benz Basingstoke with his current marketing and CRM role.
  • Rob Severs, vice president for data and insight , iVendi
  • Jeremy Evans, managing director, Marketing Delivery

The last few tickets are available for AM’s GDPR conference for marketing managers, chief technology officers, compliance managers and data protection officers, plus any others responsible for GDPR's implementation.

“Providing the opportunity to discuss the implications of GDPR, including aspects which dealers may not have yet considered, promises to be enlightening.

"We are expecting a lively discussion with questions, comment and observations from the floor, and it will provide a forum to share ideas and different approaches, so delegates are urged to come armed with plenty of questions they need answering,” said AM editor Tim Rose.