Nearly three-quarters (72%) of aftersales customers are open to being upsold additional products and services when checking in their vehicles for service, repair, or MOT
Mini has ditched its trademark offering of multiple bespoke trim options to ‘reduce complexity’ in its range line-up by offering a simplified three-tier line-up.
Seat’s recent decision to limit options for dealers to upsell optional extras on its range is an interesting one; mainly as it is seemingly flying in the face of current personalisation trends when it comes to the in-car experience.
Car dealers’ opportunities to upsell customers with an array of optional extras could be diminished as WLTP emissions tests deliver a tax penalty for larger wheels, spoilers and tow bars.
Land Rover is providing extra upsell opportunities for dealers by offering a range of pet-friendly option packs.