Toyota GB has commissioned one of the biggest advertising campaign sin its history to launch the C-HR crossover across TV, cinema, social media and display advertising.
Toyota has launched two new Aygo models, x-press and x-style, to demonstrate the raft of customisation options available in the range.
Toyota UK’s manufacturing and sales and marketing businesses have completed a joint venture to establish a new national skills centre at the brand’s Burnaston production centre.
Japanese brands are watching exchange rates closely amid fears weakened pound will hit import levels.
Toyota is establishing a network of 25 LCV Specialist Business Centres to support sales of its new Hilux pick-up and Proace van.