March’s usual flurry of new car deliveries has been put on ice at many car dealerships across the UK as The Beast From the East blighted retailers striving to deliver 18-plate handovers despite the snow.
TrustFord customers were some of the first to get their hands on new ’17-plate vehicles as almost 200 were welcomed at midnight handovers across the UK.
Adrenaline levels soared as Jardine Motors Group’s Aston Martin Cambridge dealership indulged eight new owners of the limited edition collection of V12 Vantage S Spitfire 80 at a celebratory handover event.
As more of the customer purchase journey moves online, the physical handover of the vehicle may be your sales staff’s best chance to make a lasting impression.