Audi has outlined its plans to enter Formula 1, in 2026, to raise awareness of it electrified powertrains and synthetic fuels among a global audience.
Sports sponsorships may never have been such a significant part of the car retail sector’s marketing make-up than they are today.
Vertu Motors’ Bristol Street Motors and Macklin Motors have renewed its sponsorship of Channel 4's coverage of Formula One.
Alfa Romeo and Sauber Motorsport have extended its partnership for the 2021 Formula One World Championship.
A Dodge Viper, Ford Mustang, a racing car once driven by Brazilian F1 driver Roberto Moreno and classic Porsches are among stock to be auctioned off by administrators of Specialist Car Malton.
Vertu Motors’ Bristol Street Motors and Macklin Motors car retail groups will race on to television screen across the UK as part of a Formula One sponsorship deal with Channel 4.
Alfa Romeo is set to return to Formula One after a 30-year absence as part of a partnership deal with the Sauber F1 Team.
Renault is offering the motor racing fans among its dealership network’s potential customers the chance to win a Formula One test drive.
HR Owen is all set to put a replica of Michael Schumacher’s 2001 season-dominating F1 car onto the tarmac of London after getting the purchase of the iconic racer “over the line”.
Shoppers have been getting a feel for Formula One and a potential next new car purchase thanks to a pop-up shop opened by Sinclair Mercedes-Benz.
AM's very own Danielle Bagnall drove in the tracks of some of our best loved F1 stars, when she visited Dubai, last week.
