Motors.co.uk has launched a mobile-first version of its AutoEdit platform to cater specifically for users of Apple’s iphones and ipads.
Hyundai has officially launched its own Click To Buy online new car selling platform with the promise of a haggle-free, fixed price service and home deliveries.
Smart has launched a new website offering a complete online sales solution for customers buying its fortwo and forfour hatchbacks.
What Car? has launched its online new car sales portal after partnering with 500 UK-wide dealers to deliver a range of offers to its 2.2 million website users.
One-in-three woman drivers believe they have been overcharged by garages because they are a female, according to new research by new car maintenance and ownership service, Motoreasy.
Warranty Direct founder Duncan McClure Fisher has retruned to the automotive industry to launch Motoreasy, a new online car ownership and maintenance service.
Independent dealers look set to become the growth area for online motor finance during 2017, according to iVendi.
The BMW 3-Series has emerged as Auto Trader’s most searched for car of 2016 as the online marketplace revealed its top 10 attractors of online traffic.
Analysts at Wizzle have identified a December ‘double whammy’ which sees consumers hoping to get more for their car than usual – just as the real value falls to its lowest point in the year.
The NFDA and Trusted Dealers has joined forces to encourage dealers to prepare for “draconian” new General Data Protection Regulations (GDPR), which could see dealers facing fines of up to £20 million.
AA Garage Guide has joined forces with the recently-launched Motor Ombudsman to drive forward the platform’s aim to promotes “quality first”.
A speedy new website has boosted online views by 12.5% and dealer leads from visitors by 14.5%, according to Motors.co.uk.
BCA has reported its highest average monthly penetration seen this year of 27% as its Live Online platform broke records during November.
For the last few years marketing has centred around what millennial consumers are looking for. To me, this reflects marketers’ general obsession with youth culture and their adoption of new technologies. It also means older audiences who enjoy the latest tech are often overlooked.
Internet-led enquiries to UK dealerships saw a 61% year-on-year uplift during Q3 od 2016, according to DMS provider Dealerweb.
Big Cars owner Adam Stott has been recognised by Amazon and the Confederation of British Industry as being among the UK’s most successful entrepreneurs.
Carsnip has soared past its target to attract car listings from 5,000 car dealers six months earlier than expected – with 6,500 now taking advantage of the search engine.
The automotive industry has a challenge on its hands, with car sales set to fall next year in the wake of Brexit and falling consumer confidence.
BCA will aim to put digital services at the heart of its future plans after seeing a 25% increase in online sales over the past 12 months.
BMW Group’s head of premium retail experience has said that the brand needs to “completely revolutionise” its network strategy as it looks to the future.
