Peter Vardy Group has become the principal sponsor for the Scotland national team in a four-year deal commencing in the summer of 2021.
Auto Trader has said it expects the UK’s car retail sector to deliver a “fast return to health” after seeing a 12th consecutive month of rising used car prices and record online engagement from buyers in March.
The Advertising Standards Authority (ASA) has reasserted Vauxhall’s claim of being a “British Brand since 1903” in its latest TV marketing campaign.
Marshall Motor Group have announced further sponsorships of darts players for the 2021 season, while Cazoo has become the main sponsor of The Derby Festival.
Heritage Automotive is implementing electronic customer relationship management at its 33 dealerships in the South West of England following a successful pilot at its Bristol operations.
Vertu Motors has signed two-year partnership deals with Yorkshire and Durham County cricket clubs.
Volkswagen has been accused of “deception” and spreading “misinformation” in the US following an early April Fool’s prank which suggested the German car brand was set for a ‘Voltswagen’ rebrand.
Women feel ‘apprehensive’ about the used car buying experience and do not ‘feel comfortable’ shopping for a used car alone, according to a recent survey by CarShop.
Vertu Motors’ Bristol Street Motors and Macklin Motors have renewed its sponsorship of Channel 4's coverage of Formula One.
The car retail sector’s growing reliance on clicks over bricks drove Cazoo’s “crazy” £5 billion market float valuation, according to Vanarama chief executive Andy Alderson.
Cazoo is set to be listed on the New York Stock Exchange following the signing of a definitive business combination agreement with US-based acquisition company AJAX.
Snows has revealed it has sold £37m worth of cars online in the last 18 months using its GForces NetDirector Auto-e platform.
Buyacar chief executive Andy Oldham said his focus remains on “supporting dealers” as he leads the new Autovia venture to fuse its ecommerce offering with the publishing firepower of Dennis publishing’s automotive titles.
When Arnold Clark chief executive Eddie Hawthorne openly conceded that he had initially felt the COVID-19 crisis would be “over by Easter”, it was clear that nobody in the sector could have imagined being in lockdown 12 months on.
Digital used car retailer Carzam has appointed Honcho to manage its paid media strategy in a bid to boost its digital presence.
Growth in the value of used cars is beginning to stabilise despite signs of an acceleration in demand from consumers as the easing of COVID-19 ‘Lockdown 3’ draws nearer, according to Auto Trader.
New car orders were down by 5% in the first two weeks of March, when compared to same period last year, as dealers enhanced their digital retailing during lockdown.
Online search data and car buyer survey data has led What Car? to assert that there “healthy demand building in the market” ahead of April’s re-opening of showrooms across the UK.
More than two-thirds (77%) of information-hungry car buyers feel that manufacturers are not doing enough to educate them on what electric model was most suitable to their needs.
Heycar will reward car dealers with vouchers for Domino's Pizza, BT Sport and electrical goods as part of its new Lift the Cup sales incentive scheme.
