Hendy Group has appointed Vicky Hart as head of marketing.

Hart (pictured) has spent four years in the automotive industry, most recently at Lifestyle Motor Group as group marketing manager. Hendy Group acquired Lifestyle earlier this year.

The acquisition means Hendy Group increased its geographic reach across the South Coast, now stretching beyond Devon, Hampshire and West Sussex into East Sussex, Surrey and Kent.

Hart said: “We have some fantastic customer events planned, including celebrating our Exeter site’s 20th anniversary in early 2017.

“By keeping customers at the heart of all we do, and ensuring the best levels of customer service at all times, we hope to continue to make an impact within the automotive industry.”

Mark Busby, commercial director at Hendy Group, said: ““Vicky brings a great deal of relevant experience to this role and is well placed to bring a fresh, innovative and solution-led approach to our marketing activities.”