Infiniti has made major changes within its sales operations and network development team for Europe, the Middle East and Asia as it prepares for a new phase of network expansion.

Effective from June 1st former Nissan Belgium and Luxembourg managing director Stéphane Chauville will take up the post of sales operation director, Nissan’s former corporate sales general manager Oliver Marion will take on the same role at Infiniti and Ulrich Thum will become the brand’s network development manager.

Thum will replace Nicolas Tschann, who will take up his new assignment as director Infiniti Global Lifecycle Management, based at Infiniti Global Headquarters in Hong-Kong.

With more than 30 years of experience with premium automotive brands and an electric vehicle manufacturer Thum’s will “set up, implement and further develop the network strategy of Infiniti in EMEA”, an Infiniti statement revealed.

The statement added: “He will mainly be responsible for the maximization of dealer performance as well as the enhancement of network coverage across all markets.”

Chauville, who will report directly to François Goupil de Bouillé, vice president of Europe, Middle East and South Africa in his new role, said: “I am excited to join Infiniti at a crucial time when the Q30 Premium Active Compact is being launched across the EMEA region and attracting new private and corporate customers wherever it hits the markets.

“I am looking forward to continuing developing our sales with more new models like the QX30 Crossover and the Q60 Sports Coupe arriving at our showrooms later this year.”

Chauville replaces Hugues Fabre who will be joining Nissan Europe as corporate sales general manager.