Jaguar Land Rover (JLR) has revealed that it will roll-out an agency model retail agreement for its car retail franchisees by 2024 – but has refused to comment on potential network cuts.

The British carmaker, which has seen a dramatic Arch Concept corporate identity roll-out by its franchises in recent years, is making the move in a bid to improve its customers’ omnichannel retail experience.

Its move comes as Nissan stands accused of trying to implement a “cloak and dagger” retail restructure which will include around 20 site closures in a bid to achieve improvements in customers’ digital and physical retail journey.

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The latest AM industry special issue

Spotlight on the customer

In this issue:

What consumers really want - trends and habits dealers must understand to provide the right buying experience

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