News - Page 236
Cazoo, heycar and Vanarama embrace football's car retail marketing opportunity
Car buyers turning to televised sports during COVID-19 ‘Lockdown 3’ look set to continue to be a prime target for retailers, with Cazoo, heycar and Vanarama all securing new football-related marketing opportunities.
advertising
11 Mar
Multi-brand aftersales is an untapped opportunity for franchised car dealers, opinion
The automotive industry is, without question, going through a major period of change. The knock-on effect of the COVID-19 pandemic paired with a shift in consumer buying habits is challenging business leaders to squeeze the most out of their assets.
opinion
11 Mar