Jaguar Land Rover has appointed Angela Shepherd as its new sales director to drive the car maker's retail transformation.

Shepherd's role will involve integrating various teams within the sales function, such as volume planning, new and used car sales, and fleet and business operations to strengthen collaboration with JLR’s retail partners, enhancing performance and refining the client purchase journey.

The objective is to streamline sales processes to ensure that retailers can focus on delivering seamless, high-end client experiences.

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