Jaguar trails reveal of all-electric GT prototype, paving the way for luxury EV ambitions

Jaguar has offered a first look at its all-electric future with images of a camouflaged all-electric 4 door GT prototype set to lead the brand’s ambitions as a luxury EV carmaker.

This new grand tourer (GT), designed to rival high-end performance brands like Bentley, will be Jaguar's flagship model in a range of three new premium EVs scheduled to roll out after a year-long hiatus from the market as part of its “Reimagine” strategy, to redefine Jaguar as a luxury electric brand.

The GT will launch with a price tag starting just under £100,000 and will be produced at Jaguar’s Solihull plant based on a dedicated electric architecture called Jaguar Electric Architecture (JEA).

This electric GT is part of a pivotal shift for Jaguar to secure its place in the high-end EV market. Following the GT’s release, Jaguar plans to introduce two additional models: a two-door fastback coupe and a large luxury SUV.

Before unveiling the production models, Jaguar will showcase a radical “Design Vision Concept” during Miami Art Week on December 2.

While the concept car won’t go into production, it is meant to embody the design language of Jaguar’s upcoming lineup and generate excitement for the company’s reinvention.

This EV-focused strategy marks a critical juncture for Jaguar, aiming to capture the luxury market as it pivots fully toward zero-emission vehicles and sets its sights on redefining its image.

The company said: 'Jaguar's Reimagine strategy reaches a significant milestone with the first prototypes being tested on British roads as part of a comprehensive global testing and development programme.