Toyota, Mercedes-Benz and Kia have had their finance offers ranked as the best by their respective networks, according to the latest results from the National Franchised Dealer Association (NFDA) Winter Dealer Attitude Survey.
Dealers rated their franchises out of 10 on how satisfied they were with the competitiveness of their manufacturer’s finance programme. The average was 6.6, unchanged from the previous survey.
Toyota, Mercedes-Benz and Kia scored 9.0, 8.6 and 8.4 respectively.
Jeep, Alfa Romeo and Dacia were ranked at the bottom of the table with scores of 4.3, 4.7 and 5.0 respectively.
Toyota was up from 8.7 last year and its network has been supported on new car sales in Q1 with 0% deals on most of its model range. Nearly all models are priced below £300 a month (only the Prius Plug-In Business Edition Plus tops that at £349).
The Aygo and Yaris are both under £200 a month, which could be helping Toyota dealers as customers move away from diesel. The 0% offer on the Yaris also helped it secure a place in the top 10 best sellers at the start of the year at 2,821 units.
Mercedes-Benz has no 0% offers in Q1, but nor does Audi or BMW (apart from a niche model each).
The A-Class and C-Class were both in the top 10 best-sellers so far in 2019, both are available at £269 and £319 respectively, and both are below the average payment across all brands of £311.40.
Kia’s new car line-up has plug-in options for customers seeking to switch to alternative fuels for the first time. There is real breadth to Kia’s range now, which means dealers can target volume with models such as the Picanto at £170.39 a month and Sportage at £319. There are also bigger profit opportunities available with models such as the Optima, Stinger, Niro PHEV and Sorento.
Each of the three manufacturers in the bottom of the NFDA rankings for finance offers saw drops in registrations over 2018.
However, Dacia and Jeep still outperformed the new car market as a whole last year and there were certainly other manufacturers that faced a more difficult year in terms of volume losses.
Fiat, Jeep and Alfa Romeo were the worst performing franchises overall for the latest NFDA survey, so there may be a correlation for dealers rating the brands poorly across all categories.
Dacia sticks out a little as it was mid-table for satisfaction, but has one of the most affordable models ranges in the UK.
Dacia’s low ranking for finance may be linked with dealers’ dissatisfaction with new car targets overall. Dacia scored 3.1 out of 10 for how realistic its target aspirations are and retail offers are intrinsically linked to helping dealers hit them.
Top three brands in the NFDA Winter 2018/19 Dealer Attitude Survey
Model | Finance type | Deposit | Term | Monthly payment | Final payment | APR | Offer ends |
---|---|---|---|---|---|---|---|
Toyota | |||||||
Aygo x-trend 1.0 VVT-i Manual | PCP | £2,901 | 42 | £129 | £4,770 | 0% | 31/03/2019 |
Yaris Icon Tech Petrol 1.0 VVT-i Manual | PCP | £2,771 | 42 | £169 | £5,130 | 0.00% | 31/03/2019 |
Yaris Icon Tech Hybrid Petrol 1.5 VVT-i Auto | PCP | £3,896 | 42 | £189 | £7,110 | 0.00% | 31/03/2019 |
Corolla Hybrid Design 1.8 CVT | PCP | £4,964 | 42 | £229 | £9,967.50 | 0.00% | 31/03/2019 |
C-HR Design 5 dr Coupé FWD 1.2 VVT-i Manual | PCP | £5,756 | 24 | £249 | £13,477.50 | 0.00% | 31/03/2019 |
C-HR Design 5 dr Coupé FWD Hybrid 1.8 VVT-i Auto | PCP | £6,546 | 24 | £249 | £15,187.50 | 0.00% | 31/03/2019 |
RAV4 Hybrid Design 2.5 FWD Automatic | PCP | £7,588 | 24 | £279 | £17,730 | 0.00% | 31/03/2019 |
GT86 Club Series 'Blue Edition' 2 dr Coupé Petrol 2.0 Boxer D-4S Manual | PCP | £8,853 | 42 | £269 | £11,790 | 4.90% | 31/03/2019 |
Prius Business Edition Plus 5 dr 1.8 VVT-i Auto | PCP | £5,664 | 42 | £299 | £12,802.50 | 4.90% | 31/03/2019 |
Prius Plug-In Business Edition Plus 5 dr 1.8 VVT-i Auto | PCP | £8,009 | 42 | £349 | £13,072.50 | 4.90% | 31/03/2019 |
Mercedes-Benz | |||||||
A-Class A180 d SE | PCP | £4,440.73 | 48 | £269 | £10,225 | 5.70% | 31/03/2019 |
GLA 200 AMG Line | PCP | £5,579.85 | 48 | £319 | £12,775 | 5.70% | 31/03/2019 |
C-Class C 200 d SE | PCP | £6,337.44 | 48 | £319 | £10,675 | 5.70% | 31/03/2019 |
C-Class Estate 220 d AMG Line | PCP | £6,589.27 | 48 | £399 | £14,150 | 6% | 31/03/2019 |
GLC 220 d 4MATIC AMG Line | PCP | £7,879.35 | 48 | £415 | £16,350 | 5.70% | 31/03/2019 |
E-Class 220 d AMG Line | PCP | £7,190.01 | 48 | £369 | £15,175 | 5.70% | 31/03/2019 |
B-Class B 180 SE | PCP | £4,006.36 | 48 | £269 | £6,450 | 6.30% | 31/03/2019 |
New B-Class 180 Sport | PCP | £4,877.76 | 48 | £339 | £10,600 | 6.30% | 31/03/2019 |
CLA 180 AMG Line Edition | PCP | £4,294.16 | 48 | £309 | £9,775 | 5.70% | 31/03/2019 |
GLC Coupé 250 4MATIC AMG Line | PCP | £8,460.18 | 48 | £409 | £19,275 | 5.60% | 31/03/2019 |
GLS 350 d 4MATIC AMG Line | PCP | £9,952.67 | 48 | £795 | £28,650 | 5.60% | 31/03/2019 |
GLE 350 d 4MATIC AMG Line | PCP | £9,852.61 | 48 | £735 | £27,425 | 6.30% | 31/03/2019 |
SLC 200 AMG Line | PCP | £7,428.18 | 48 | £369 | £12,150 | 6% | 31/03/2019 |
V 220 d Sport | PCP | £9,999 | 48 | £499 | £20,225 | 6% | 31/03/2019 |
Kia | |||||||
Picanto 2 1.25 manual | PCP | £1,157.50 | 36 | £170.39 | £4,529.25 | 6% | 31/03/2019 |
Rio 2 1.0 T-GDI manual ISG | PCP | £1,524 | 36 | £230.30 | £5,211.63 | 5.90% | 31/03/2019 |
Soul 2 1.6 CRDi manual | PCP | £1,895.50 | 36 | £308.45 | £6,422.63 | 6% | 31/03/2019 |
Venga 2 1.6 petrol automatic | PCP | £1,594.50 | 36 | £297.07 | £5427.88 | 5.90% | 31/03/2019 |
Ceed 3 1.0 T-GDI ISG | PCP | £2,070.50 | 36 | £270.53 | £8,532.38 | 2.90% | 31/03/2019 |
Ceed Sportswagon 3 1.6 CRDi ISG | PCP | £2,295.50 | 36 | £323.22 | £8,761.13 | 2.90% | 31/03/2019 |
Niro Self Charging Hybrid 2 1.6 GDi 1.56kWh lithium-ion | |||||||
140PS 6-speed auto DCT | PCP | £2,249 | 36 | £308.93 | £10,797 | 5.90% | 31/03/2019 |
Niro PHEV 1.6 GDi 8.9kwh lithium-ion 140PS 6-speed auto DCT | PCP | £2,984.50 | 36 | £472.36 | £12,261 | 5.90% | 31/03/2019 |
Stinger GT-Line 2.0 T0GDI | PCP | £2,999.50 | 36 | £482.94 | £13,198.88 | 5.90% | 31/03/2019 |
Carens 2 1.7 CRDi ISG manual | PCP | £2,140.50 | 36 | £353.08 | £7,893.13 | 5.90% | 31/03/2019 |
Sorento KX-2 2.2 CRDi 6-speed manual ISG | PCP | £3,362.50 | 36 | £496.31 | £13,587.75 | 5.90% | 31/03/2019 |
Sportage 2 1.6 T-GDi ISG | PCP | £2,439.50 | 36 | £319.95 | £11,391.75 | 2.90% | 31/03/2019 |
Stonic 2 1.0 T-GDi manual | PCP | £1,720 | 36 | £272.79 | £7,731.75 | 5.90% | 31/03/2019 |
Optima Sportswagon 2 1.6 CRDi ISG | PCP | £2,310 | 36 | £328.32 | £8,898.38 | 6% | 31/03/2019 |
Optima 2 1.6 CRDi ISG | PCP | £2,226 | 36 | £322.84 | £8,212.13 | 5.90% | 31/03/2019 |
Bottom three brands rated in the NFDA Winter 2018/19 Dealer Attitude
Model | Finance type | Deposit | Term | Monthly payment | Final payment | APR | Offer ends |
---|---|---|---|---|---|---|---|
Jeep | |||||||
Renegade Sport 1.0 GSE T3 120PS Manual | PCP | £5,897 | 36 | £169 | £6,719 | 0% | 31/03/2019 |
Compass Longitude 1.4 MultiAir II 140PS Manual | PCP | £8,425 | 36 | £169 | £10,906 | 0.00% | 31/03/2019 |
Wrangler Sahara 2.2 MultiJet II 200PS 4x4 Automatic | PCP | £12,365 | 36 | £499 | £17,331 | 6% | 31/03/2019 |
Alfa Romeo | |||||||
MiTo 1.4 TB MultiAir 170PS Veloce | PCP | £5,341.00 | 36 | £226 | £6,408.00 | 0.00% | 31/03/2019 |
Giulietta 1.4 TB 120PS Giulietta | PCP | £2,500 | 48 | £205 | £6,056 | 4% | 31/03.2019 |
Giulia Saloon 2.0 TB 200 Super 4dr Auto | PCP | £9,941 | 36 | £299 | £12485 | 0.00% | 31/03/2019 |
Stelvio Diesel Estate 2.2 D 190 Super 5dr Auto RWD | PCP | £7,495.00 | 48 | £375 | £15,882.00 | 3.90% | 31/03/2019 |
4C Spider 1750cc TBi 240PS TCT | PCP | £9,939 | 48 | £499 | £24,953 | 4.90% | 31/03/2019 |
Dacia | |||||||
Sandero Access Sce 75 | PCP | £1,161 | 49 | £79 | £2,974 | 6.90% | 01/04/2019 |
Sandero Stepway Essential TCe 90 | PCP | £2,286 | 49 | £109 | £3,781 | 7% | 01/04/2019 |
Duster Access SCe 115 4x2 | PCP | £1,446 | 49 | £109 | £5,213 | 6.90% | 01/04/2019 |
Logan MCV Access SCe 75 | PCP | £1,414 | 49 | £109 | £2,957 | 6.90% | 01/04/2019 |
Logan MCV Stepway Comfort TCe 90 | PCP | £2,129 | 49 | £169 | £3,960 | 6.90% | 01/04/2019 |
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