Alan Day Volkswagen has expanded its franchise offering with the official opening of a new Skoda showroom in North London.

The new showroom, which adjoins the group’s existing Volkswagen facility on Pinkham Way, New Southgate, takes the group’s representation to four franchised outlets, adding to the VW operations also operational at Hampstead and London City.

Commenting on the franchise addition, Alan Day managing director, Paul Tanner, said: "I'm delighted to be associated with such a strong and iconic brand as Skoda.”

In 2017 Tanner told AM that he was keen to add another franchise to the Alan Day business as he mulled over 2016 results showing a pre-tax loss of £349,729 (for a year in which turnover rose 0.4% to £88.27 million).

He acknowledged at the time that there was a sense his three-site operation has found itself facing a ‘perfect storm’ with everything from anti-diesel sentiment in the city to terrorist attacks feeding in to a climate that had left the London-based business trying to “keep our heads above water” in 2017.

The group’s 2017 accounts have yet to be published.