Snows acquires Vauxhall and Citroen dealerships from J Davy

Snows Motor Group has expanded its Vauxhall and Citroen franchise representation through the acquisition of two Hampshire dealerships from J Davy.

The AM100 car retail group, which recently reported pre-tax profits growth of 183% in its latest published annual financial results, will grow further through the addition of the Stellantis franchised sites in Basingstoke.

A statement issued by the group said the deal made “perfect strategic sense” as it already operates successful Kia and Peugeot showrooms in the town.

Neil McCue, chief operating officer at Snows Motor Group, said: ‘‘We’re delighted by this acquisition. The dealerships sit in an existing territory of ours – we represent two brands in Basingstoke already –so we’re confident it will all work really well.

“The 3.25-acre freehold site is a fabulous facility and this deal helps to enhance what is already a very nice market area for us.’’

Snows now has three Vauxhall dealerships, with the Basingstoke operation joining sister sites in Southampton and Chandlers Ford, which were added through the acquisition of Picador last year.

Citroen rejoins the company as a manufacturer partner, meanwhile, with the newly-acquired Basingstoke business running alongside a busy service and repair facility in Newbury.

In November 2021 Snows acquired a Peugeot dealership from Hamble Motors in a move that, it said, delivered further contiguous representation with the Stellantis-owned brand.

Stellantis is currently implementing a new network plan which will operate a system of contiguous representation as part of a move to reduce its number of franchise partners from 219 investors to 177 by this June.

Around 40 members of staff currently work across Snows’ two new Citroen and Vauxhall sites and Mr McCue said: ‘‘I’d like to welcome all our new colleagues to our company. These are exciting times and I think we will bring a different energy to the business. We’ll be plugging in Snows systems and processes to make it a real success.

‘‘We have exciting plans for the future and are keen to expand and grow. We’ll be looking at bringing in smart facilities, working towards growth in used cars, and we will be looking to make the most of commercial vehicles and fleet sector opportunities.

“It also goes without saying that we will be delivering the excellent levels of customer service for which we are renowned across the whole of our dealer network.’’