Chrysler franchisees have been issued two years notice that the brand will withdraw from the UK in 2017.
Chrysler UK said the latest possible date that the brand will be operating in the UK will be March 15, 2017 and its network of car dealers has been given 24 months notice of termination.
The exit has been widely expected, as Fiat Chrysler Automobiles UK, the parent group, had begun promoting Jeep as a separate entity over the past 24 months after years of trading from Chrysler Jeep dealerships.
Chrysler's product line-up, including the Ypsilon supermini, Delta family hatchback, 300C large saloon and Grand Voyager MPV, have struggled to garner significant interest among UK consumers.
In 2014 Chrysler's new registrations totalled 1,982 units.
An award-winning journalist and editor, with two decades of experience covering the motor retail industry, and accredited by the Institute of Leadership and Management (ILM) plus the National Council for the Training of Journalist (NCTJ)
As editor of AM since 2016, Tim is responsible for its media content, planning and production across AM's multiple channels, including the website, digital reports, webinars, social media and the editorial content of AM's events, Automotive Management Live and the AM Awards. His focus is on interviewing senior leaders of franchised dealer groups and motor manufacturer national sales companies to examine latest developments in UK motor retail.
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