Volkswagen Commercial Vehicles has appointed Kirsten Stagg as its new head of marketing with effect from March 11.

Stagg will report directly to Alex Smith, director of Volkswagen Commercial Vehicles, and will be responsible for spearheading the brand’s marketing activities in the UK.

Stagg joined the Volkswagen Group as a graduate in 1998.  Since then she has progressed through the organisation, holding marketing roles at Skoda, Audi and most recently Volkswagen passenger cars as national communications manager.

Stagg’s successor at Volkswagen Passenger Cars will be appointed and announced in due course.