Hyundai has appointed Martin Wilson to the newly created role of fleet director.

He began his new position as of January 1, 2013 and will be responsible for all Hyundai’s fleet operations including contract hire, remarketing, government contracts and fleet sales.

Wilson has been at Hyundai since 2007 as regional corporate sales manager followed by roles as regional franchising manager, regional sales manager, European fleet sales manager at Hyundai Motor Europe and latterly national fleet sales manager.

He will report to Guy Pigounakis, senior executive sales director.

Wilson said: “This is an exciting time for Hyundai as the company looks to build upon excellent sales growth in 2012.

"We have seen a 40% uplift in fleet sales last year compared to 2011. The fleet market is key to maintaining strong sales volumes along with increased market share for the brand and I’m looking forward to the challenges of expanding Hyundai’s presence in this area of the business.

"We will be growing our already experienced and professional team by recruiting new specialist personnel to ensure we establish more relationships with fleet customers while enhancing our overall fleet structures in the process.”