Robins & Day has officially opened its refurbished showroom in Coventry following a £3 million investment.

The refurbishment took nine months to complete and showcases Peugeot’s Blue Box corporate identity.

The new eight-car showroom now features a new café and lounge area, specialised support for mobility and fleet sales, new workshop and two MoT lanes. Mark Warrilow is the dealer principal at the business.

David Peel, Robins & Day chief executive, said: “This new flagship dealership is part of our multi-million pound national development programme and represents our vision for an enhanced customer experience at Robins & Day and Peugeot dealerships in the UK.”

Robins & Day has organised a family fun weekend which starts on July 7 to continue dealership opening celebrations which will feature Xbox Kinect Pods and Peugeot themed goody bags for attendees to take away.