Mercedes-Benz has become the latest vehicle manufacturer group to join tyre safety organisation, TyreSafe.

The company will run a series of tyre safety initiatives across its retailer network and fleet customers, highlighting the important role that tyres play in road safety, which will include a cold weather tyre programme for this winter.

As well as supporting and participating in TyreSafe’s national campaigns, Mercedes-Benz will provide valuable experience and input into the organisation, helping it develop further and reduce the number of accidents and fatalities caused by defective tyres.