Gerry Clarke has been appointed as commercial vehicles director, Fiat Auto (UK), and takes over all commercial vehicle responsibilities from his predecessor, Kevin Henderson.

Clarke was previously responsible for the development of the Fiat Automobiles brand as sales director for export markets through a network of 65 importers worldwide.

“The challenge ahead is a very exciting one, in that we have yet to exploit the full potential of our commercial vehicles brand in this market.

“With Europe’s youngest product line-up to offer our customers, this is exactly the right moment to raise our game. This will be done through both a programme of professional network development in which we aim to be at the forefront of service provision to our customers, and of the ongoing development of professional salesmen, both at direct and dealer sales level,” says Clarke.