Ferrari president Luca di Montezemolo lifted the wraps off the company's 13th new model in seven years at the Paris motor show.
The 550 Barchetta Pininfarina is a limited edition roadster powered by a V12 engine and capable of 180mph. It marks the 70th anniversary of Pininfarina.
The model is intended to capture the spirit of the classic road racers of the past as well as cars such as the 166MM, 250 California and 365 GTS4 Daytona.
Only 448 units will be built and all have buyers, 45 in the UK where it will cost £172,530.
This year, to end of August, global sales of Ferraris increased 17% over the same period in 1999 and the company in on course to exceed the 3,775 models sold last year.
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