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Drive Motor Retail tempted Chris Roberts back into the driving seat almost 12 months ago, after an almost five-year break from running franchised dealer groups, his last being Thurlby Motors in Lincolnshire.
During those gap years, however, Roberts was rarely far from a dealership. He spent three years as Vauxhall’s retail network development director before General Motors Europe in Germany called and he became the overseer of all 5,500 Opel and Vauxhall dealers across Europe, responsible for strategic planning, brand image, performance management and dealer training through the Opel Academy.
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An award-winning journalist and editor, with two decades of experience covering the motor retail industry, and accredited by the Institute of Leadership and Management (ILM) plus the National Council for the Training of Journalist (NCTJ)
As editor of AM since 2016, Tim is responsible for its media content, planning and production across AM's multiple channels, including the website, digital reports, webinars, social media and the editorial content of AM's events, Automotive Management Live and the AM Awards. His focus is on interviewing senior leaders of franchised dealer groups and motor manufacturer national sales companies to examine latest developments in UK motor retail.
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