Continuous improvement netted TrustFord the Dealer Group of the Year Award

TrustFord impressed the judges this year with its dedication to innovation, a laser focus on measurement, communication and continually investing in its colleagues across the 60-site group.  

A 136% increase in its rental business and a 47% improvement in new car trading profit have been among the biggest highlights for the group over the past 12 months.  

TrustFord has continued to invest and innovate across the business after identifying gaps in its recruitment, customer experience, systems, servicing and fleet operations strategy.