Over 60% of motorists say they are more likely to book their MoT or service with a dealer that offers timely reminders of due dates, according to Marketing Delivery research.
Marketing Delivery MD Jeremy Evans explains what dealers can do about their data protection concerns
Only one in 10 dealers are using Facebook advertising, despite it being the only way they can reach a large proportion of its users that don’t like ‘brand’ pages.
The biggest obstacle car dealers have to overcome is acquiring and inputting accurate and up-to-date data, according to Marketing Delivery managing director Jeremy Evans.
Cambria Automobiles, Swansway Group and Marketing Delivery will all provide their tips on multi-channel marketing at this year’s AM Digital Dealer Conference.