There has been much discussion recently about the evolving strategies that dealerships must adopt to remain competitive in the automotive market – a space that is continuously evolving and changing at speed, says PHM Group’s Tom Carr.
Insights into Marshall's and Peter Vardy's plans for 2021, plus hundreds of tips for marketing, lowering costs and squeezing efficiencies are in AM March Issue.
Auto Trader has officially launched a Retailer Performance Masterclass (RPM) online hub with the aim of providing advice and support to car retailers through a series of “bite size” best practice tutorials.
Car dealers who dare to be different in their digital marketing are likely to gain greater traction online and boost their sales leads, according to data from Autoweb Design.
Shifting car-buying entirely into the online arena is so incredibly complex that dealers will be around for a long time to come, but increased digitisation is essential if the sector is to meet consumer expectations according to iVendi chief executive James Tew.
Registrations have opened for the car retail sector’s biggest annual expo event – Automotive Management Live 2018.
Whether through add-ons, dealer-fit extras, or more accurate part-exchange valuations, car dealers need a diverse approach to maximise margins
Profitably selling new cars depends on many factors, including identifying leads, responding quickly, pitching the right add-ons and, sometimes, just smiling.
AM has teamed up with eight commercial partners to deliver best practice sessions throughout the day at its new trade expo Automotive Management Live.
