Auto Trader has revealed that the 2016 Mercedes-Benz C-Class was the UK’s fastest selling car in July.
Auto Trader’s 2017 Digital Excellence Study has indicated that automotive beats nine comparable sectors when it comes to customer experience online.
The UK’s most digitally impressive car retailers have been acknowledged at the 10th annual Auto Trader Click Awards.
Auto Trader has revealed the 10 new car award winners that it describes as ‘consumer car champions’.
Auto Trader made an average 10% more from each of its dealer customers’ forecourts in the last financial year.
Auto Trader has formed a partnership with Reevoo in a bid to drive user generated content to the forefront of its adverts.
Auto Trader’s top 10 fastest selling cars table included no diesel cars in May as the BMW 3 Series became the first premium contender to top the chart for eight months.
Consumers are now being told if a car they are considering buying on Auto Trader is fairly priced.
Auto Trader is aiming to help dealers attract a bigger finance audience with the introduction of trade adverts featuring an offer-driven finance calculator.
Alternative fuel vehicles maintained a presence among Auto Traders monthly report on the UK’s fastest-selling used cars – Toyota’s Prius taking top spot during April.
Former CitNOW director Alistair Jeff has joined GardX International as consultant for new the business’ new 360-degree vehicle imaging solution.
Korean product dominated the rankings of Auto Traders fastest selling cars during March, with the Hyundai i10 topping the table and four Kia models featuring in the top ten.
Auto Trader has partnered with global reviews and customer analytics company, Feefo, to provide online car reviews for dealerships.
Ian Plummer has been appointed by Auto Trader as its new manufacturer and agency director.
Auto Trader is accepting nominations for its 10th annual Click Awards, taking place on June 29.
Dealers who are actively embracing the changing digital marketplace are the most successful, according to new research from Auto Trader.
Classified sites believe telling car buyers how good (or not) a price is will boost sales and build trust, but some dealers fear it will drive down prices.
Auto Trader has said that the findings of its latest Market Report are “good news for dealers” as 81% of car owners expressed a desire to own a car throughout the course of their lifetime.
A hybrid has taken the top spot in Auto Trader’s rankings of fastest selling cars for the first time – Toyota’s Prius topping the table in February.
Motorists' brand loyalty has been called into question by Auto Trader data which suggests most opt to stick with a certain vehicle type than manufacturer.