Vertu Motors has taken over the Honda Exeter dealership from fellow AM100 motor retailer Hendy Group.
The addition of Honda Exeter to Vertu's existing dealerships representing the Japanese brand in Plymouth and Truro secure Vertu a market area across Devon and Cornwall.
Honda UK has been adjusting its retail network to create stronger market area representation and to slightly reduce its number of overall franchise investors.
The steps are being taken to help preserve profitability of the network.
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An award-winning journalist and editor, with two decades of experience covering the motor retail industry, and accredited by the Institute of Leadership and Management (ILM) plus the National Council for the Training of Journalist (NCTJ)
As editor of AM since 2016, Tim is responsible for its media content, planning and production across AM's multiple channels, including the website, digital reports, webinars, social media and the editorial content of AM's events, Automotive Management Live and the AM Awards. His focus is on interviewing senior leaders of franchised dealer groups and motor manufacturer national sales companies to examine latest developments in UK motor retail.
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