Sytner Group’s Bradford Audi dealership to close after 15 years

Sytner Group’s Audi showroom on Canal Road, Bradford, has confirmed it has closed for business.

A notice on the dealership’s web page reads “We regret to inform you that Bradford Audi has permanently closed" and lists alternative dealerships for customers to contact.

The Bradford Telegraph & Argus reports that the news reportedly came as a shock to staff, who were informed shortly after lunchtime on December 16 with employees instructed to notify customers about the closure. It understands that a skeleton team will remain on-site to handle ongoing enquiries.

Speculation surrounding the future of Bradford Audi had been building for weeks. Last month, the Telegraph & Argus pressed for clarification when rumours of the shutdown first surfaced.

Bradford-based AM100 dealer group JCT600 acknowledged the situation in a social media post on November 8.

Offering support to affected employees, JCT600 wrote: “It’s been extremely sad to hear the recent news about the closure of Bradford Audi. For anyone facing redundancy or open to work following these closures, we’ve got a range of positions available across Yorkshire, Lincolnshire, Derbyshire, and the North East, including technician roles, aftersales, sales, marketing, customer service, and more.”

The news follows the closure last month of another dealership that had been serving Bradford for more than 70 years. The city's Mercedes-Benz site, based on Thornton Road, became the first dealer and distributor for all Mercedes in the North of England and was the oldest in the UK. In 2008, it was taken over by Pendragon and had been running under the management of Stratstone.