Start-up Generational fields EV battery health technology for used car market

Electric vehicle (EV) battery-health testing business Generational has developed a battery assessment tool designed to boost confidence in the used EV market.

The company says its proprietary technology offers highly accurate battery-health checks, providing the transparency needed for car dealers to close sales faster and maximise profitability.

Generational’s battery assessment tool is optimised for the UK market and requires minimal training. Using an intuitive mobile app, dealer personnel simply plug the device into an EV’s OBD port, where it analyses the vehicle’s data to determine its battery’s state of health before the dealer acquires the vehicle.

The results show the battery health percentage in comparison to its original condition, benchmarked against manufacturer data. A real-world range assessment is also provided, measured against Generational’s extensive EV battery-health database, which has been developed over two years and continues to expand as more vehicles are tested.

Once the vehicle reaches the forecourt, dealers can provide buyers with a certified battery-health report, helping to accelerate sales.

Oliver Phillpott, CEO of Generational, said: “While the UK’s used electric-vehicle market is showing hugely encouraging signs of growth, that success needs to be sustainable in the long-term. From our experience with our customers, it’s clear that vehicle dealers’, and consumers’, confidence in pre-owned EVs needs to be uplifted.

“In working with our customers and speaking to dealers across the country, we’re acutely aware that battery state-of-health is a critical concern for them and buyers. They need access to simple, transparent information to help them make a fully informed investment in electric vehicles, and that’s what we’re committed to doing.”

Alex Jones, COO of used-car supermarket Carbase, said: “Partnering with Generational has been a seamless experience. Their professional team integrated their system into our existing processes without disrupting daily operations. The intuitive software was quickly adopted by our team, enabling us to certify hundreds of electric vehicles efficiently.

“This has led to a remarkable 300% increase in ad views for our electric vehicles, enhancing customer trust and confidence in our stock. The certification process also provides valuable insights that support both retail and wholesale decision-making, reinforcing our commitment to quality and sustainability.”

Generational is expanding its product portfolio to serve leasing companies where its battery state-of-health assessments can help predict their EVs’ residual values more accurately, and significantly improve re-marketing prospects.