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Dacia has confirmed that its value-focussed Spring electric SUV will launch in the UK next year.

The brand described the Spring as “Europe’s most affordable new electric car” and will boost competition with brands like MG, which has already made a significant impact with its valued-focussed EV models.

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The latest AM industry special issue

Spotlight on the customer

In this issue:

What consumers really want - trends and habits dealers must understand to provide the right buying experience

Barriers to EV purchase - many private motorists need extra help before they take the plunge

Delighting used car buyers - it's essential for retailers to offer tailored experiences and great value

Aftersales customer care - valuable interactions are vital as dealerships face fishing in a diminishing pool

A customer-first future - Steve Young, ICDP MD, gives AM an exclusive insight.

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