Audi TT Final Edition marks end of production after 25 years

Audi has launched a Final Edition variant of its iconic TT to mark the end of a 25-year production run for the sports car.

The TT was first introduced to the world at the 1995 Frankfurt Motor Show as the Audi TT prototype study. It wasn’t until three years later that silhouette of the showcar made the transition into production with only minor cosmetic alterations.

It first arrived in the UK in 1999, but such was the demand for the new model the first year's UK waiting list for the allocated 1,000 examples had been filled by June 1997.

The car lived through three generations, all offered as 2+2 coupes and two-seater convertibles. Sportier S and RS versions were added from the second-generation.

The UK remains one of the largest markets for the TT. In 2022, a total of 2,672 UK sales represented over 33% of global sales volumes for the model.

“Few models have lasted the test of time as well as the Audi TT,” commented Andrew Doyle, director Audi UK. “The crisp, Bauhaus-inspired lines of the sports coupé look as fresh today as they did back in 1998 and to mark the model’s incredible success here in the UK our Final Edition combines everything our customers love about this iconic model.”

The TT Final Edition will go on sale in March, priced from £41,910. It is marked out by the black styling pack, a fixed rear spoiler also finished in black, 20-inch alloy wheels and red brake calipers. Roadster models also benefit from rollover bars and wind diffuser finished in black. 

TT S Final Editions ride on Audi Sport seven-spoke rotor, anthracite black alloys with gloss turned finish. Buyers have the choice between Tango Red, Glacier White and Chronos Grey metallic paint as standard.  

Inside, the armrests in the doors, door pull handles and trim on the centre console are all finished in leather as part of the extended leather pack. An Alcantara steering wheel with red stitching and 12 o’clock marker is unique to the Final Edition, along with the Tango red inserts on the seats, air vents and centre console (coupé only). Further enhancements include Alcantara-trimmed seats with decorative red stitching and red piping on the floor mats.

Audi’s Technology Pack is fitted as standard on TT Final Editions, adding MMI Navigation Plus with MMI Touch and Audi Connect Infotainment Services (36-month subscription), which allows owners to access live information such as local fuel prices and the weather forecast via the MMI system’s high-speed internet connection. The Comfort & Sound Pack (TTS only) is a further standard upgrade, bringing a Bang & Olufsen sound system, advanced key, reversing camera and a full suite of parking sensors.

To coincide with the launch of the TT Final Edition, Audi UK has streamlined its model offering of the sports coupé. The outgoing line-up of 11 model derivatives will be reduced to six: S Line, Black Edition, Final Edition, S Final Edition, RS and RS Sport Edition.

The runout of the TT RS was marked by the launch of the TT RS coupé Iconic Edition, limited to 100 units in Europe with 11 examples bound for the UK. The TT’s popularity ensured that all examples had sold out within weeks of going on sale at the end of 2022.

The Audi TT name is set to live on in the form a new electric SUV. From 2026 the German brand will launch only all-electric new models and phase out its ICE models by 2033.