Skoda is set to launch three new affordable electric vehicles (EV) and a new design language after delivering 878,200 vehicles worldwide in 2021.

A spokesperson for the Czech car brand told AM that there was “no information” to suggest that the new design direction would herald a new corporate identity (CI) for its franchised car dealerships, however.

Commenting on the shift of brand focus, a statement from the OEM said: “In the second half of 2022, Skoda Auto will be unveiling a new design language.

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The latest AM industry special issue

Spotlight on the customer

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What consumers really want - trends and habits dealers must understand to provide the right buying experience

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