With the market now in the traditionally slow period there is a sense that the true nature of the downturn is masked.
A few months ago, Conservative environment spokesman John Selwyn Gummer (the one who force-fed his child a beefburger during the BSE crisis) complained on Radio 4 about drivers buying, “gas-guzzling, turbocharged cars”.
Fiat has awarded an Abarth franchise to Guernsey dealer group boss Dave Beausire who has grown sales of new Fiats over the past five years.
Having been firmly entrenched in the 4x4 camp in recent years with its X-Trail, Murano, Pathfinder and Patrol models, Nissan is upbeat about its opportunities at the small car end of the market.
Yes, we will lose a lot of sales points next year - we've lost a lot already this year - some of which will convert into used cars or authorised repairers. But the final figure may not be as high as the doomsayers are forecasting.
Renault UK says the latest phase of its network regeneration plan has enabled dealers’ average profitability to remain static.
Detroit-based Chrysler will slash its global marketing spend by a fifth next year.
Advertising watchdogs have again criticised Toyota over claiming "low emissions" in its marketing.
Indian carmaker Mahindra and Mahindra is reportedly considering buying Volvo.
Chrysler UK has appointed Jonathan Shaw as chief financial officer and Rob Hatfield as its new sales director with immediate effect.
The SMMT has taken its campaign raising awareness of the poor state of the motor industry to BBC2's Newsnight.
Administrators for Richard Alexander Group told 40 staff from its former Otley site they are redundant.
Frank Massey is holding a technical conference in February.
Chris Caygill has resigned as managing director of Porsche Retail Group.
Fiat needs a partner to survive, according to the chief executive.
Daimler is reducing the working week at its largest Mercedes Benz factory due to a slump in the market.
The Department for Transport has recommended that the current 3-1-1 frequency for MoT tests is appropriate, and should be maintained following the publication of its MoT Scheme evidence base report.
Chevrolet is giving away a bootful of Christmas decorations with every new Lacetti Station Wagon.
Marshall Motor Group is relocating its Volvo site in Melton to its nearby Land Rover dealership in Leicester Road.
US president elect Barack Obama has hinted at senior management changes at the Big Three as part of its $15 billion (£10bn) emergency loan package.
David Meek, who heads a dealer group he launched in Torquay 30 years ago, has taken decisive action by contracting his business to steer it through the coming recession.
Various businesses were commended at the ADF annual dinner on Thursday.
Demand for Nissan’s new GT-R is not dying down with prices increased by 3.8% on all orders from December 8.
Land Rover is due to launch a new phone which looks as if it could be as tough as its vehicles.
Honda has appointed creative agency Wieden & Kennedy to develop an environmental advertising plan using its £100m-plus budget across Europe and Africa.
Fiat is entering the world of online new car sales by only offering its new special edition version 500 city car through its website.
Wagon Automotive, the car parts maker, is set to go into administration this week, putting 500 British jobs at risk.
Ford has appointed Jenny Ball as its new executive director of human resources at the company’s Brentwood headquarters.
The Competition Appeal Tribunal is considering whether the Government was right to bypass competition concerns on the takeover of Halifax Bank of Scotland (HBOS) by Lloyds TSB.
The European Parliament and EU member states have agreed a deal to cut carbon dioxide (CO2) emissions from cars, which weakens original proposals made by the European Commission and gives car manufacturers an extra two years to meet emissions targets.