From clicks to bricks, Cinch heads to the High Street with its first four dealerships

E-commerce firm Cinch is to launch a physical used car dealership strategy after selling more than 200,000 cars online.

Cinch was launched back in July 2019 as a rival to Auto Trader, offering car retailers another online marketing platform on which to promote their stock for sale.

It then went on to retail its own stock which triggered anger and debate across the sector with what was branded a “below the radar” launch of a direct-to-consumer car retail offering promising home delivery and a 14-day money back guarantee.

Cinch, which is owned by Constellation Automotive Group that also owns automotive brands including WeBuyAnyCar, BCA, cinch, and Marshall Motor Group, will now launch its first stores in Northampton, Birmingham, Bristol, and Manchester during July and August.

Additional locations are planned to open later in the year in other regions, some will be in showrooms vacated by franchised dealers as car manufacturers such as Ford, Honda, Renault Group and Stellantis reduce the size of their retail networks.