Dacia UK is hoping a new lease product, 'Flex', will tempt its Duster buyers into taking two bites of the cherry in 2024, by allowing them to minimise their commitment to long-term vehicle ownership.
It is still awaiting the launch of the new Duster SUV later this year, but it is trying to tempt car buyers into the outgoing current model with a short-term lease.
Exclusively available on all versions of the current Duster, Dacia Flex from Mobilize Financial Services builds on the convenience, it says, of a personal contract hire (PCH) plan with the option for customers to end the lease after only six months.
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An award-winning journalist and editor, with two decades of experience covering the motor retail industry, and accredited by the Institute of Leadership and Management (ILM) plus the National Council for the Training of Journalist (NCTJ)
As editor of AM since 2016, Tim is responsible for its media content, planning and production across AM's multiple channels, including the website, digital reports, webinars, social media and the editorial content of AM's events, Automotive Management Live and the AM Awards. His focus is on interviewing senior leaders of franchised dealer groups and motor manufacturer national sales companies to examine latest developments in UK motor retail.
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