Seat has expanded its four-day test drive programme to include Ibiza for fleet decision makers.
The programme provides greater access to the latest models in the brand’s portfolio to include the Ibiza hatchback.
The success of the initiative, previously available on Ateca, New Leon and Alhambra, has resulted in “over 1,000 test drives, organised online or via its UK network of business centres”.
The manufacturer has stated that it has grown fleet sales by 37% in the first half of 2017.
Seat UK’s head of fleet and business sales Peter McDonald said: “The programme has been a runaway success. We listened to businesses and have huge faith in our products and as a result, it has proved to be extremely popular with user choosers and fleet managers alike.
“As with the Ateca, New Leon, Alhambra and previous Ibiza, the new model can be experienced in a real-world setting, including different roads or even a typical commute or day on the road. We are sure businesses will jump at the chance to try the latest Ibiza.”
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