E-commerce platform FindsYouCars is aiming to change the way consumers find their next car.

Last summer the new e-commerce platform, which matches car buyers with relevant dealers, secured £450,000 investment from Finance Birmingham, the funding arm of Birmingham City Council, and Ascension Ventures, the UK’s first Seed Enterprise Investment Scheme.

FindsYou.com says it is set to overhaul the way consumers search for services online, letting buyers tell the market what they want to purchase in a managed and secure way and matching them with vetted suppliers that can meet their exact requirements.

It delivers results that are relevant, tailored and personal in the same way as a professional tender process, it said.

Starting in the UK cars sector, the FindsYou matching engine will spread to other sectors in due course.

Guy Walker, chief executive of FindsYou.com, said: “The web provides huge choice but it still takes a long time to find things to buy and often leads to missed opportunities. FindsYou.com is a service that allows consumers to match their request with relevant suppliers who’ve got exactly what the buyer is looking for, using our technology to cut out the legwork."

He added: “With such a buoyant market place, we decided that the time was right to re-launch our unique and much improved service.  Car buyers are extremely savvy; they thoroughly research the market place and have identified exactly what car model and specification they want to buy.  Using Findsyoucars.com saves everyone time and simplifies the whole car buying process.”

James Woodhead has joined Findsyoucars as head of sales.  He has previously worked for Trader Media Group as new media consultant and Manheim Europe where he held the position of digital business development manager.