James & Jenkins, a Cardiff-based Renault and Vauxhall dealer is turning missed appointments into sales by using a streaming video link to show customers forecourt stock.

The dealership is using AutoLIVE from AutosOnShow.TV. Customers are directed by the James & Jenkins sales team onto their website where they can enter a password which will then connect them to a live stream video of the stock they want to view.

Mike O’Shea, James and Jenkins sales manager, said: “The feedback we have had from our customers has been absolutely fantastic.

“Because they have seen the video of the car they are far more confident in making the sale over the phone.”

O’Shea says conversations can be quickly transformed into an interactive walkaround with customers able to see the desired angles of the car and any added extras, including the sound of the engine if they wanted.